The senior living industry can be slow to change, however, there’s an undeniable trend toward innovation in the space. Looking down the road, it’s communities with the most efficient operations and effective marketing that will differentiate themselves and thrive. And video marketing will play an essential role in separating the most successful senior living communities from everyone else.
In our new case study, Visionary Video ROI: A Case Study with Allegro Senior Living, we take a peek into the future of the industry, one where personalized, targeted video marketing directly correlates with market share. Through Allegro Senior Living’s experience with the OneDay platform, we discuss a variety of topics, including:
- How video supports operations
- Statistics on the power of video content vs. other formats
- Best practices on using video in the senior living sales process
As you’ll see in the case study, Allegro’s results from using the OneDay platform were impressive to say the least. With a 14% increase in move-ins and $1.35M growth in annualized revenue, OneDay proved to be an extremely valuable partner for Allegro’s sales and marketing team.
After reading Visionary Video ROI: A Case Study with Allegro Senior Living, you’ll have a better understanding of the integral role video marketing plays in the industry’s future, and what makes OneDay a leader in the technology.
It’s the early adopters that stand to benefit the most from innovation. As proven throughout our case study, OneDay is a distinct competitive edge that drives success and propels our senior living partners forward.